Marketing and Communication Officer at the Bank of Industry (BoI)

The Islamic Development Bank Group (IsDBG) on 1st April 2020 signed the Framework Agreement with the Federal Republic of Nigeria (represented by Federal Ministry of Finance) regarding the support in the implementation of the BRAVE Women Nigeria Program funded by Women Entrepreneurship Finance Initiative (We-Fi), administered by the World Bank. In 2019, prior to signing the agreement, IsDBG officially appointed Bank of Industry (BoI) as the Local Execution Agency (LEA). BRAVE Women Nigeria Project is to be implemented in Edo, Kano and Gombe States.

Bank of Industry (BoI) engaged W-Holistic Business Solutions to support the Program on Component 6: Set-Up & Capacity Building of a Project Management Unit (PMU) for Business Resilience Assistance for Value-Added Enterprises (BRAVE) Women in Nigeria.

Within this Component is the filling of the vacant 2.5 Years Contract position (subject to a possible extension of 6 months for project close-out) in the PMU as follows:

Job Title: Marketing and Communication Officer

Location: Abuja

Background

BRAVE Women Nigeria Project focuses on developing and increasing the economic opportunities for female entrepreneurs through skills training aimed at business viability (i.e. profitability) in targeted country-specific value chains. It will enhance the bankability, entrepreneurial, and market development skills of female owned/led Micro, Small, and Medium Enterprises (MSMEs) that are critical to sustainable local growth and job creation. Furthermore, it will promote pro-poor growth by targeting the value chain in the market segments and sectors where the majority of the poor earn their living, and tackle gender disparities in economic opportunities by targeting women entrepreneurs.
All Officers will work under the direction of the Project Manager and provide technical assistance to ensure that the BRAVE Women Nigeria Project’s mission, goals and operations are achieved on time, on budget and within scope.

Job Details

The Marketing and Communication Officer will be responsible for raising awareness about the BRAVE Women Nigeria project across the country among the government and the Nigerian public at large with a focus on women entrepreneurs.
S/he will be responsible for engaging stakeholders, other communication teams in the wider BRAVE Women program internationally and the project’s back-donor to implement the project’s overall communication and marketing strategy.
An important role of the Marketing and Communication Officer is to manage all digital assets (website, social media pages, newsletters, etc.) and produce various promotional materials, press releases, lessons learnt materials (case studies, success stories, etc), organize events, etc.

S/he will provide support for the following tasks:

Duties & Responsibilities

Oversee the development and implementation of a Communication and Marketing Strategy for the project
Provide timely, expert advice to key internal stakeholders regarding communication, marketing, outreach and engagement activities
Provide quality control on all reports, marketing materials, and other documents generated from the PMU
Attend meetings with stakeholders on an ad hoc basis regarding communications, outreach, PR, and media related issues, program deliverables and reports, and project branding and marking guidelines
Assist with planning, logistics and attend project events as requested by the Project Manager, provide technical editing and formatting assistance with program deliverables and reports
Prepare a range of time-sensitive written content, including policies documents, project plans, reports, discussion papers, newsletters, speeches, media releases, website content, publications and campaign material.
Contribute to the production of reports and publications and the promotion and delivery of events (including conferences).
Monitor and develop content for social media platforms, proactively engage with the sector and stakeholders through customer-focused content and newsletters that meets organizational objectives.
Support the engagement and supervision of external consultants for all communications and marketing activities on the project.
Develop collaborative working relationships and an effective network of both internal and external stakeholders to support and facilitate effective project management and implementation
Assist the PMU with public outreach/awareness campaigns
Assist the PMU in developing and managing relationships with news media and news agencies.
Work with stakeholders to assist them in engaging in public education/public relations campaigns to raise the public awareness
Conduct daily monitoring of national newspaper articles, social media and other periodicals for material substantively affecting the work of the project
Organize and coordinate with local vendors to host award ceremonies, gatherings and public events
Carry out additional duties to support the smooth operations and management of PMU

Job Requirements

A graduate degree in Mass Communication, Marketing, Sociology, Linguistics or any other related field. A Master’s degree will be an added advantage.
A minimum of five (5) years of experience in Marketing, Journalism, Publishing, Communications with NGOs, bilateral or multilateral developmental agencies
Knowledge of international development or a demonstrated interest in private sector development (specifically MSME development and financing) and/or gender-related issues.
Ability to work collaboratively with multi-disciplinary teams and stakeholder groups,
Team player, with excellent organizational, training design and delivery and time management skills
Self-motivated, pro-active, detail-oriented, efficient, reliable and creative
Excellent demonstrated written and verbal communication skills, including speech writing and writing for a range of publications. Ability to communicate in English (written and oral). Working knowledge of other Nigerian languages is an asset.
Demonstrated experience supporting the development and implementation of communication and marketing initiatives.
Demonstrated experience developing and disseminating content using different communication channels such as the intranet, social media, and newsletters.
Excellent interpersonal skills and a capacity to build and maintain effective relationships with a diverse range of stakeholders including management, staff, project beneficiaries, media, designers and external parties.
Computer skills & knowledge, in particular Microsoft Office Package – Excel, Word, Power Point. Knowledge of any other applications related to design, publishing and other aspects of communication is an advantage.