Growth Strategist / Head of Growth at Karisfined Edge Solutions

Karisfined Edge Solutions – Our client is a financial technology company pushing the boundaries in cash digitization and data led consumer services.

They are recruiting to fill the position below:

Location: Victoria Island (VI), Lagos
Employment Type: Full-time

Description

Our ideal candidate would be a strategist, an innovative thinker, a problem solver who understands data-led approach to generate insights to grow business.

Responsibilities

Developing and executing our growth strategy, encompassing both agent and customer acquisition and retention. Also, setting key performance targets, forecasting and reporting on results.
Develop a growth marketing strategy and inform our customer-facing experience across acquisition and retention.
Develop a go-to-market plan for business launch, including budget, forecast, efficiency targets, and channel and partner selection.
Collaborate with functional units to forecast and plan company revenue growth.
Build dashboards for measuring and sharing results on business critical KPIs related to growth
Motivate, mentor, and enable your team of product marketing and performance marketing, while developing a long-term plan for team structure and growth
Oversee all aspects of product and performance marketing nationwide, including awareness, consideration, acquisition and retention
Leverage your extensive experience of developing data-driven strategies and tactics to maximize opportunities.
Generate regular markets report and insights to lead business strategic next action.

Requirements

3-5 years of experience performance-based growth marketing, preferably in Fintech / Banking
Both a strong strategic thinker, with the ability to translate quantitative and qualitative data / insights into strong marketing strategies, and a highly organized doer, with a data-driven mentality and a bias towards action.
Top-notch analytical skills with a proven ability to work through data to find opportunities and actionable insights that are not readily apparent and clearly communicate them to a diverse set of stakeholders in a way they will understand.
Experience building, leading, and managing a team of direct reports.
Must have firsthand knowledge of agents -aggregator channel of distribution
Previous experience in Head of Marketing role, preferably in Fintech or Banking.
Bachelor’s Degree qualification.

Application Closing Date
14th December, 2020.