Copy Writer at Welcome2Africa International

Welcome2Africa International (W2A) was founded on the vision to redefine the image of Africa. As such, we look to facilitate investments and trade whilst also bridge the information gap with respect to the various opportunities that exist in Africa. We are currently focused on Nigeria’s Agricultural sector.

Over the last 5 years we have hosted a number of Agricultural Investment Conferences in strategic cities around the world including; Luxembourg, Accra, Lagos, Abuja, Frankfurt, Belgium, The Netherlands, and London. These opportunities have provided us with brand recognition, a deeper understanding of the challenges and opportunities associated with investing in Africa’s Agricultural sector, as well as a rich network inclusive of Africa’s Agribusiness stakeholders, investment and finance executives, leading fund managers, private equity firms, family offices, institutional investors donors as well as large agribusiness related firms from around the world.

We are recruiting to fill the position below:

Job Title: Copy Writer

Location: Maitama, Abuja
Employment Type: Full-time

Job Description
We are currently looking for a Copy Writer to support our next phase of growth, of which entails strengthening our investment and trade facilitation services and initiatives whilst also providing additional services such as project management, market entry research services, data mapping, and bespoke trainings and events targeted at the international community, whilst maintaining a viable presence in Nigeria where we operate from.

Key Responsibilities

• Write clear, attractive copy with a distinct voice
• Interpret copywriting briefs to understand project requirements
• Collaborate with designers, PR and other professionals on large- and small-scale marketing projects (e.g. email campaigns and landing pages)
• Conduct high-quality research and interviews
• Edit and proofread copy as needed
• Use SEO principles to maximize copy’s reach
• Source images and other content
• Research industry-related topics (combining online sources, interviews and studies)
• Write clear marketing copy to promote our services
• Prepare well-structured drafts using Content Management Systems
• Proofread and edit blog posts before publication
• Submit work to editors for input and approval
• Coordinate with marketing and design teams to illustrate articles
• Conduct simple keyword research and use SEO guidelines to increase web traffic
• Promote content on social media

Person Specification

• B.Sc / BA in Marketing, English, Journalism or related field with 3 – 5 years work experience.
• Proven experience as a copywriter or related role
• Knowledge of online content strategy and creation
• Excellent writing, editing and proofreading skills
• Experience with SEO
• Strong research skills
• Creativity
• Collaborative spirit
• Excellent time-management and organizational skills

Application Closing Date
11th January, 2021.