Marketing Officer at Laim Hotel

Laim Hotel – We are a 5 STAR hotel that constantly anticipates our guest’s expectations by offering superior services, with exceptional facilities and innovations that consistently exceed these expectations. We maintain an excellent and world-class hospitality standard to our guests.

We are recruiting to fill the position below:

Job Title: Marketing Officer

Location: Ikeja, Lagos
Employment Type:full-time

Position Summary

• Marketing Offioceroversee many aspects of a campaign throughout the entire lifespan of a product, service or idea. As such executives are likely to have a great deal of responsibility early on and will be required to manage their time and duties themselves.

Job Description

• Overseeing and developing marketing campaigns.
• Conducting research and analyzing data to identify and define audiences.
• Devising and presenting ideas and strategies.
• Promotional activities.
• Contributing to long-term marketing plans and strategies.
• Writing and distributing proposals to companies and developing advertising opportunities.
• Analyzing pricing positions and monitoring competitors’ activities.
• Updating databases and using a customer relationship management (CRM) system.
• Writing and distributing proposals to companies and developing advertising opportunities.

Other Responsibilities Include:

• Research and identify a relevant market with the sole objective of assisting the Manager achieve the revenue sales target spelt out by the management in the business plan.
• Assist to develop and implement the hotel’s marketing plan, general business plan, marketing and sales strategies to ensure sales maximisation and profitability
• Monitors present and future sales trends, practices and marketing strategy in order to increase overall sales target.
• Monitor the market trend and provide the Marketing Manager with input for detailed market analysis and sales promotions.
• Monitor Competitors, cost-competitive advantage and niche strategy
• Continuously seeks to endeavor and improve the sales department’s efficient operation, and knowledge of own job function.

Lead Generation and Conversion:

• Identify goals for lead identification and conversion
• Selects and develops strategies to improve guest service, food production techniques and efficiency
• Assist to arrange and attend joint presentations with the Manager to corporate clients
• Ensure product knowledge and adequate updated information as presentation and meetings should be sourced for and attended
• Profile corporate clients to help determine potential business and provide same to the Marketing manager.

Minimum Requirements

• He/She must possess a minimum qualification of B.Sc/HND in any related discipline and MUST have worked as a Marketing officer in previous organization preferably in a Hotel.
• He/She should have a minimum working experience of 2-6 years.

Application Closing Date
4th February, 2021.