Group Marketing Executive at HR Leverage Africa
HR Leverage Africa – Our client, a printing company in Lagos State is currently recruiting suitably qualified candidates to fill the position below:
Job Title: Group Marketing Executive
Location: Lagos
Job Description
- We are currently in need of a Group Marketing Executive to create awareness and develop the brand by communicating with target audiences to build as well as develop customer relationships.
Job Responsibilities
- Conducting research and analysing data to identify and define audiences
- Innovate and present new marketing strategies
- Developing price strategies
- Develop and manage digital marketing campaigns
- Develop engaging online content
- Forecast and oversee marketing campaign growth
- Manage email and social media marketing campaigns
- Launch campaigns and train team on promoting the campaign to customers
- Write and optimize content for the website and social networking accounts
- Drive, track and analyze website traffic flow and provide regular internal reports
- Develop and manage projects
- Internal branding
- Internal communication and training about campaigns and USP
- Keep abreast of new social media sites, web technologies, and digital marketing trends
- Organize events and exhibitions for the promotion of products and capture potential markets
- Maintain partnerships with media agencies and vendors
- Send weekly/monthly report with metrics to track performance
Requirements
- A good first degree with a minimum of 5 years cognate experience in Marketing/Digital Marketing role in a retail or service industry.
- Professional Certification is an added advantage
- Adept knowledge of social media platforms, engagement and marketing
- Adept knowledge of search engine optimization tools
- Adept knowledge of project management
- Content creation and marketing ability
Application Closing Date
30th March, 2021.
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