Trade Marketing Manager at Blume Nigeria Limited

Blume Nigeria Limited is a privately owned international trading and distribution company. Our management has many years experience in the fields of production, importing and distributing of foods products. Blume is a member of Sonia Foods Industries limited, the manufacturer of Sonia Food products.

We are recruiting to fill the position below:

Job Title: Trade Marketing Manager

Location: Ibafo, Ogun
Employment Type: Full-time

Job Brief

• We are looking for an experienced Trade Marketing Managers to drive the success of effective marketing, advertising, and promotional activities of the company.
• An ideal candidate is an exemplary team leader, is very strategic, knows the market and consumers well, and has experience driving growth.

Responsibilities

• Lead Trade Marketing Strategy development to attain defined business objectives throughout product categories.
• Head responsibility to develop, execute, and perform programs created to enhance presence plus ultimate take-away.
• Contribute to the organization’s goals plus objectives and enhance market share and sales performance.
• Establish channel strategies along with executing associated plans.
• Prepare trade promotional plan in designated channels with crucial customers.
• Coordinate media placements, public relations programs, host events, food shows and participate in all community events.
• Provide marketing assistance to the sales team through answering clients and product inquiries.
• Ensure to travel as required to participate in relevant food shows exhibitions.
• Lead retail channel’s trade marketing strategy development to accomplish defined business objectives throughout product categories.
• Head responsibility to manage and monitor Trade Marketing Investments as well as initiate execution.
• Prepare trade promotion plans with main customers.
• Coordinate communication of price, product, and pack changes.
• Develop, supervise and improve procedures to link entire marketing activities with sales team activities.
• Perform closely with CSO and Brand Manager to enhance processes linking corporate brand building activities and Product Development activities with Sales activities.
• Coordinates activities associated with organization participation at tradeshows or events.

Requirements

• Bachelor’s degree, MBA will be seen as an added advantage
• A minimum of 5 – 8 years experience in trade marketing.
• Strong knowledge of consumer industry
• Strong range management
• Experience analyzing large amounts of data and trends
• Ability to think critically and creatively.

Application Closing Date
15th May, 2021.