Brand Marketing Manager at HRbreakoutRoom

HRbreakoutRoom – Our client, a Real Estate Company, is recruiting to fill the position below:

Location: Abraham Adesanya, Lagos
Employment Type: Full-time
Industry: Real Estate

Job Description

Brand Marketing Manager is a person who has marketing responsibilities to develop and execute marketing programs that increase brand identity and brand awareness of a company or product.

Role and Responsibilities

Plan, strategies and execute marketing designs and activities to establish and maintain brand presence in the market
Define product strategies and road maps
Research and determine product weaknesses and areas to be modified
Develop sales tools and collateral’s
Develop effective product positioning in the market
Conduct competitive strategic analysis, consumer segmentation, and consumer insight development
Develop mid-term plan and financial analyses
Brief and train sales personnel
Launch and oversee advertising and media planning
Coordinate activities of specialists involved in the brand positioning of the products
Undertake package development strategies.

Requirements

Degree in Marketing or a related field.
Proven working experience as Brand Manager or Associate Brand Manager
Proven ability to develop brand and marketing strategies and communicate recommendations to executives
Experience in identifying target audiences and devising effective campaigns
Excellent understanding of the full marketing mix
Strong analytical skills partnered with a creative mind
Data-driven thinking and an affinity for numbers
Outstanding communication skills
Up-to-date with latest trends and marketing best practices

Salary