Content Creator at DBD360
DBD360 – We are a small cohesive team of designers, strategists, project managers and writers. We welcome diversity in our team with our different experiences providing interesting points of view as we work together to create bold, successful work for our clients.
We are recruiting to fill the position below:
Job Title: Content Creator
Location: Lagos
Employment Type: Full-time
Job Summary
- An ideal person for this role will be a seasoned creative writer.
- A charmer with words and understands how to convey the message appropriately to the desired audience and finesse it to hit a positive emotion.
- To be successful in this role, you should have experience with digital publishing and generating traffic and leads for new business.
Responsibilities
- 360 (visual, audio, written) Content Marketing and Strategy
- Create and disseminate content for blog, social media, website (i.e. drafting, formatting or editing content for each platform) to enhance visibility.
- Support the team in implementing overall communications and marketing plans
- Content marketing – generate, edit, publish and share regular content i.e. blog posts, case studies, white papers & guides, videos, infographics, brochures, sales enablement material.
- Work with the team to refine social media strategies and best practices
- Familiarize yourself with each clients’ brand ideals and marketing goals to create content that supports their objectives and desired identity
- Create and distribute copywriting materials to advertise our company and clients products and services.
- Create and manage social media and editorial content calendars to ensure content is timely, relevant, and engaging.
- Maintain a content marketing calendar that schedules all aspects of the creation and delivery of content.
- Prepare weekly updates and reports to track growth and success rates of content campaigns.
- Oversee the day-to-day execution and automation of our link building, content distribution, and general on-page and off-page SEO efforts.
- Email campaigns and newsletters
- Edit and proofread written pieces before publication.
- Conduct keyword research and use SEO guidelines to optimize content to grow traffic to the website.
- Identify clients’ needs and recommend new topics and content strategies.
- Provide editorial, creative and technical support to team members.
- Monitor KPIs and track progress of content across assigned digital campaigns.
- Support digital campaign planning and execution for faster delivery
- Contribute to the creation of our integrated digital strategy
- Research and recommend digital Innovation opportunities and stay up to date with the latest technology and best practices.
- Monitor competition and provide suggestions for improvement.
- Consistently brainstorm and collaborate with the team for new ideas and strategies.
- Researching markets and industries to compare and create content that is innovative and original.
- Resolve and brainstorm on various issues as they arise.
- Continuously research and identify opportunities to increase efficiencies within the marketing team to accommodate our rapid growth.
Application Closing Date
31st March, 2022.
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