Brand Manager / Marketer at Jewels Leading Lights Academy

Jewels Leading Lights Academy is an international Christian school which started off in September 2013 and was birth from the Bible club where children gather every Saturday to learn about Jesus and how to shine as lights in their everyday lives. It consists of Creche, Pre-nursery, Grade School and High School with 4 branches in Abuja.

We are recruiting to fill the position below:

Job Title: Brand Manager / Marketer

Location: Abuja
Employment Type: Full time

Key Responsibilities

Organize and attend marketing activities or events to raise brand awareness
An Excellent communicator and will have experience in managing different marketing ventures.
Conduct market research to identify opportunities for promotion and growth.
Conducting research and analyzing data to identify and define audiences.
Field and Social media marketing – creating, managing and growing the company’s presence through .
Social Media knowledge per channel; understanding each social space, its audience, function and purpose to the brand.
Online public relations – building relationships with industry bloggers; influencers and other key thought leaders within the online space on behalf of the brand.
Customer relations – the Community Manager is often responsible for customer support –
Executing strategy – the Community Manager is responsible for effectively executing and optimising strategic marketing/communications plans.
Trend spotting; being able to identify key online trends to leverage for engagement.
Understanding of analytics so as to grow and optimise social media pages and create awareness for campaigns.
Event Coverage; visiting events and functions on behalf of the brand with on-site social media coverage.
Manage day-to-day activities for clients on Facebook, Twitter, Instagram, and other social sites.
Schedule and publish clients social media content to multiple channels.
Execute a specific brand voice for each client within respective social communities in a timely manner.
Utilize social analytics tools like Facebook Insights, Facebook Ads Manager etc to generate insights.
Work with creative team from time-to-time to create original content ideas.

Requirements

Bachelor’s Degree in Communications, Computer Science, Marketing, Advertising, Public Relations, Media Studies, or other related fields preferred.
3 – 4 years of experience in community development and managing social media platforms or communities for brands.
Proficient in Solid content Strategy, Visual design and web development strategy, Promotion Strategy and conversion strategy.
Able to write effective copy in a lot of different styles, for websites, twitter, Facebook, etc. Knowledge of writing for Search Engine Optimization (SEO) is also needed.
Excellent use of Canva or photoshop or Corel draw or any other graphic application
Problem solving and research skills.
Understands computers, SEO, internet access and being tech savvy is necessary.
A keen eye for detail and organization and excellent written communication skills focused on brand tone, voice, and persona with the ability edit and proofread.
Able to juggle multiple projects and client needs.
Strong research skills and the ability to provide insightful commentary.
Previous agency experience preferred.