Senior Marketing Officer at Management FIRST

Management FIRST – Our client, a Leading Real Estate company, is recruiting a well experienced and detailed individual to fill the position below:

Job Title: Senior Marketing Officer

Location: Abuja (FCT)
Employment Type: Full-time

Job Description

  • Marketing executives develop and oversee marketing campaigns to promote products and services.
  • The role of a marketing executive can encompass creative, analytical, digital, commercial and administrative responsibilities.

Duties and Responsibilities

  • Marketing executives oversee many aspects of a campaign throughout the entire lifespan of a product, service or idea.
  • As such executives are likely to have a great deal of responsibility early on and will be required to manage their time and duties themselves.

These responsibilities can include:

  • Overseeing and developing marketing campaigns
  • Conducting research and analysing data to identify and define audiences
  • Devising and presenting ideas and strategies
  • Promotional activities compiling and distributing financial and statistical information
  • Writing and proofreading creative copy maintaining websites and looking at data analytics
  • Organizing events and product exhibitions updating databases and using a customer relationship management (CRM) system
  • Coordinating internal marketing and an organisation’s culture
  • Monitoring performance
  • Managing campaigns on social media.
  • Collaborating with sales, marketing, advertising, product design and product development team members to planning promotional marketing campaigns.
  • Creating editorial and content creation calendars for various media platforms and outlets.
  • Assisting with the design, negotiation and placement of billboards, traditional media ads on TV and radio, social media ads and email blasts.
  • Producing a brand style guide that best captures the company or client’s voice and mission.
  • Helping team leads set, allocate and monitor the budget of each project.
  • Meeting with clients to discuss brand guidelines, goals, budget and timelines.
  • Conducting market research to determine a target audience’s needs, wants, habits, interests and other relevant factors used in creating targeted marketing campaigns.
  • Researching previous successful campaigns to understand what worked, what didn’t and what can be improved.
  • Reviewing the progress and success of a campaign, making adjustments or pitching ideas for new campaigns as necessary.

Requirements

  • Candidates should possess a B.Sc / BA Degree with 4 – 6 years relevant work experience.

Application Closing Date
20th November, 2022.

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