Director of Corporate Marketing at Doviana Institute of Entrepreneurship & Technology

Doviana Institute of Entrepreneurship & Technology invites applications from suitably qualified candidates to fill the position below:

Job Title: Director of Corporate Marketing

Location: Gboko, Benue

Job Description

Must resident in GBOKO Benue
Develop and implement strategic marketing plans and sales plans and forecasts to achieve corporate objectives for products and services;
Develop and manage sales/marketing operating budgets;
Plan and oversee advertising and promotion activities including print, online, electronic media, and direct mail;
Develop and recommend product positioning, packaging, and pricing strategy to produce the highest possible long-term market share;
Ensure effective control of marketing results, and take corrective action to guarantee that achievement of marketing objectives falls within designated budgets;
Oversee and evaluate market research and adjust marketing strategy to meet changing market and competitive conditions;
Monitor competitor products, sales and marketing activities;
Establish and maintain relationships with industry influencers and key strategic partners;
Guide preparation of sales and marketing activity reports and present to executive management;
Establish and maintain a consistent corporate image throughout all product lines, promotional materials, and events;
Direct sales forecasting activities and set performance goals accordingly;
Direct staffing, training, and performance evaluations to develop and control sales and marketing programs;
Direct market channel development activity and coordinate sales distribution by establishing sales territories, quotas, and goals;
Represent Institute at trade association meetings to promote product Job Requirements.