Group Marketing Executive at HR Leverage Africa

HR Leverage Africa – Our client, a printing company in Lagos State is currently recruiting suitably qualified candidates to fill the position below:

Job Title: Group Marketing Executive

Location: Lagos

Job Description

  • We are currently in need of a Group Marketing Executive to create awareness and develop the brand by communicating with target audiences to build as well as develop customer relationships.

Job Responsibilities

  • Conducting research and analysing data to identify and define audiences
  • Innovate and present new marketing strategies
  • Developing price strategies
  • Develop and manage digital marketing campaigns
  • Develop engaging online content
  • Forecast and oversee marketing campaign growth
  • Manage email and social media marketing campaigns
  • Launch campaigns and train team on promoting the campaign to customers
  • Write and optimize content for the website and social networking accounts
  • Drive, track and analyze website traffic flow and provide regular internal reports
  • Develop and manage projects
  • Internal branding
  • Internal communication and training about campaigns and USP
  • Keep abreast of new social media sites, web technologies, and digital marketing trends
  • Organize events and exhibitions for the promotion of products and capture potential markets
  • Maintain partnerships with media agencies and vendors
  • Send weekly/monthly report with metrics to track performance

Requirements

  • A good first degree with a minimum of 5 years cognate experience in Marketing/Digital Marketing role in a retail or service industry.
  • Professional Certification is an added advantage
  • Adept knowledge of social media platforms, engagement and marketing
  • Adept knowledge of search engine optimization tools
  • Adept knowledge of project management
  • Content creation and marketing ability

Application Closing Date
30th March, 2021.

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