Head – Business Development, Marketing, Research at Ultimus Holdings
Ultimus Holdings is a global investment company with the sole purpose of contributing to the sustainable development of African economies. Our investing deployment is broad-based and long-term. We specifically invest is sectors that demonstrates growth; leveraging our sector expertise in ensuring we become market leaders in all operational portfolios.
We are recruiting to fill the position below:
Job Title: Head – Business Development, Marketing, Research
Location: Lagos
Responsibilities
You will responsible for the following:
- Planning and coordinating the implementation of business plans and the penetration of new markets
- Writing investment winning proposals
- Identifying feasible investment opportunities
- Identifying, preparing submissions for and winning Bids and or Contracts.
- Identifying emerging business trends based on verifiable data and analysis of same resulting in strategy recommendations to senior management for product development;
- Monitoring and forecasting marketing and sales trends
- Analysing and synthesizing business requirements, including recognizing patterns and conceptualizing processes as well as negotiate needs and expectations of multiple stakeholders
- Measuring the effectiveness of marketing programs and strategies
- Devising and evaluating methods for collecting data, such as surveys, questionnaires, and opinion polls using requisite technology
- Gathering data about consumers, competitors, and market conditions
- Analyse data using statistical software
- Converting complex data and findings into understandable tables, graphs, and written reports which can be applied to decision making
- Building partnerships with customers within and outside a firm/corporation to enhancing the market opportunities available to U.H.
- Identify viable and accessible sources of investment/investors for U.H. Projects
Marketing Dimension:
- Managing all marketing for the company and activities within the marketing department.
- Developing the marketing strategy for the company in line with company objectives.
- Co-ordinating marketing campaigns with sales activities.
- Overseeing the company’s marketing budget.
- Creation and publication of all marketing material in line with marketing plans.
- Planning and implementing promotional campaigns.
- Manage and improve lead generation campaigns, measuring results.
- Overall responsibility for brand management and corporate identity
- Preparing online and print marketing campaigns.
- Monitor and report on effectiveness of marketing communications.
- Creating a wide range of different marketing materials.
- Working closely with design agencies and assisting with new product launches.
- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
- Analysing potential strategic partner relationships for company marketing.
- Managing all aspects of the brand through the supply chain both tangible and intangible.
- Analysing the brand and current strategy and highlighting areas of weaknesses or conflicting messages.
- Creating a brand plan and brand strategy and ensuring all aspects of the product or companies marketing and activities align with the ethos and goals of the brand.
- Developing high quality and effective marketing materials that align correctly with the overall brand strategy.
- Realistic forecasting of sales and volume for the brand ensuring all parts of the company are geared accordingly.
- Presenting the brand strategy to directors and sales and marketing teams at internal meetings and conferences.
- Managing external agencies and ensuring marketing budgets are met.
Research Dimension:
- Analyze data and information to find ways to improve operations
- Inform and advise various levels of management and stakeholders
- Meet with clients and vendors to discuss procedures
- Develop and conduct user surveys
- Analyze habits and data available from competitors
- Research market and industry trends and patterns
- Create detailed reports of findings
- Simplify findings into presentations
- Organize and store data for future research projects
- Document all data and research procedures
- Organize and conduct focus groups of project users
- Compare ROI with past numbers
- Create diagrams and documentation to pinpoint problems and solutions
- Implement tests of processes, policies, and protocols
- Identify and understand problems through forecasting, gap analysis, quantitative reporting, research, and statistical analysis
- Recommend changes and improvements based on research findings
- Write reports, white papers, and other published documents
- Compile and Analyze data points
Job Requirements
- Min Required Experience: 7-10 years’ experience
- Min Qualification: Bachelor’s Degree.
Application Closing Date
Not Specified.
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