Heineken CEO on Bud Light campaign fallout: ‘You need to stand for your values’
“You have to be balanced,” Heineken CEO Dolf van den Brink told CNBC. “At the same time, you need to stand for your values and your principles.”
“You have to be balanced,” Heineken CEO Dolf van den Brink told CNBC. “At the same time, you need to stand for your values and your principles.”