Marketing Communications Manager at MainOne Cable Nigeria

MainOne’s success is built on having talented and highly proficient people within their respective fields as the driving force behind our business

A job in MainOne is different from any other you have had. With joining MainOne you’ll be challenged, inspired and proud as you become a part of something big.

We are recruiting to fill the position below:

Job Title: Marketing Communications Manager

Location: Lagos, Nigeria
Department: Commercial
Job Type: Permanent
Years of Experience: 7 years

Responsibilities

The Marketing Communications Manager will be responsible for the effective implementation of marketing strategies targeted at communicating with MainOne’s customers to increase market penetration, customer growth and profitability.

Other responsibilities include:

Research, develop and implement brand and communication strategies, standards and practices that promote the culture and objectives of the company.
Develop key messages, and manage all corporate communication and media communication for MainOne, including marketing information to customers, employees and other stakeholders.
Lead agencies and internal team members where appropriate to execute communication activities – marketing materials, advertising, customer communications, direct mail, marketing campaigns, press releases, brochures and content for trade publications, etc.
Assist with writing and editing of promotional literature including brochures and company presentations, newsletters, press statements, direct marketing, and social network marketing projects.
Ensuring all marketing materials undergo brand review and adhere to strict brand messaging guidelines.
Ensure effective budget management by the delivery of all marketing activities within the agreed budget.
Prepare and monitor the annual budget for the department, and take corrective action where there is variation.
Work closely with the website administrator to ensure messaging is consistent with overall marketing and communication objectives.
Build and maintain strong relationships with internal and external key stakeholders to ensure proper messaging of company beliefs and services.
Develop and manage repositories of company promotional material and ensure effective updates and version control in line with changing market requirements.
Champion the execution of marketing campaigns targeted at current and potential MainOne customers and partners.
Demonstrate understanding of telecoms marketing and company product.
Contribute to the total effectiveness of the company’s messaging, solving problems proactively, offering creative ideas and working as a positive, engaging team member.
Oversee the development and implementation of marketing and promotional campaigns aimed at acquiring new customers and increasing MainOne’s share of the customers’ wallet.
Develop ROI measurements to justify advertising and marketing spend.
Ensure that all applicable KPIs are measured effectively and financial controls adhered to.
Develop and track metrics and success criteria for all marketing programs and activities.
Perform other duties as assigned by the Senior Manager of the Marketing unit.

Qualifications, Skills & Competencies

Bachelor’s degree in Marketing, Business Administration, Communications or any other relevant field.
Postgraduate degree/relevant professional qualification will be an added advantage.
Minimum of 7 years work experience in Marketing or Communications.

Application Closing Date
Not Specified.

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