National Marketing and Branding Manager at Savvy HR

Savvy HR – Our client, a Pharmaceutical Manufacturing firm in Nigeria is recruiting suitably qualified candidates to fill the position below:

Job Title: National Marketing and Branding Manager

Location: Nationwide

Job Description and Profile

• The Marketing/Branding Manager is responsible for the marketing activities of our company in this constantly changing industry scenario.
• He or she is to execute the sales promotional activities, placing the advertisements, and other marketing strategies.
• He or she is to design, develop, implement and analyze the various marketing strategies and media used to market and promote both our existing and new products.
• The Marketing/Branding Manager is to oversee the working of the other sales supporting workforce who are responsible for the actual implementation of the marketing strategies.

Duties and Responsibilities

• Marketing and promoting overall sales of the company and handling of complaints from the field.
• Managing our Brands and analyzing the market in line with our products and others in the industry.
• Planning of all activities necessary for the registration of new products/renewal of existing products.
• Maintaining contacts with the Regulatory Agencies and the Factory/Production Department.
• Handling of product exhibits, trade fairs, conferences, seminars, etc, and other promotional activities of our products.
• Monitoring activities of the competitors and market trends by conducting periodic reviews of customers/markets.
• Building image and general acceptability of our products to improve turn over.
• Developing the overall marketing strategies and budget for the organization.
• Overseeing the implementation of the marketing strategy and budget.
• Analyzing the effectiveness of the strategies and rectifying the variances, if any.
• Hiring, training and monitoring the performance of the sales support staff.
• Handling the complaints’ issues and identifying new market segments.

Education, Training, and Qualification

• Minimum of First Degree in any related field e.g. Sciences; Pharmaceutical; Marketing; etc
• A second degree in Marketing Management is an added advantage.
• Minimum of 7 years working experience (Individuals who have worked in the pharmaceutical industries have an edge over other candidates).
• Should not be more than 45 years old
• Acquiring training through internship programs during the bachelor’s or master’s degrees provides an excellent method to gain relevant work experience.

Knowledge, Skills, and Training:

• Good knowledge of pharmaceutical and marketing fields
• Analytical and strategizing abilities – ability to analyze data
• Capable to manage the entire marketing department of the organization
• Hiring, training and monitoring the performance of the other personnel
• Identifying new markets for the launch of products
• Good communication and presentation skills
• Ability to run clinical presentations, if the need arises
• Excellent IT skills – MS words, excel, power-points are compulsory
• Analytical and interpersonal skills and ability to strategize
• Ability to work without supervision and under pressure to meet a deadline
• Ability to objectively handle reaction and problems arising from the field
• Ability to identify marketing programmes to generate increase in sales and profitability
• Ability to enhance the good image and general acceptability of the company’s products.

Application Closing Date
8th November, 2019.

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