Performance Marketing Manager (Lagos) at AnyJob Limited

AnyJob Limited, a subsidiary of Krim Global Limited (UK & Nigeria) is an online recruitment platform that helps non-graduates find the best fit jobs in Nigeria.

We are recruiting to fill the position below:

Job Title: Performance Marketing Manager

Location: Lagos
Employment Type: Full-time

Responsibilities

• Develop and execute multi-channel performance marketing strategy.
• Plan, define and execute growth generation funnel.
• Manage daily operations of paid display and programmatic campaigns, paid social media, email marketing, SEO and SEM.
• Provide hands-on optimization of ad campaigns across all marketing channels towards the company’s performance KPI, with an emphasis on LTV, customer retention, repeat deposits and trades metrics.
• Analyse campaign performance data and constantly optimize to generate growth.
• Partner with Product teams to build experimentation plans to achieve growth goals. Work with internal design, content, and product teams to execute experiments efficiently.
• Collaborate closely with Product, Comms and Design teams to transform ideas into compelling and personalized messages, product experiences, build coordinated campaigns to maximize the output of all efforts.
• Generate hypotheses driven by data to improving marketing performance, design and execute A / B tests.

Job Requirements

Mandatory:

• Candidates should possess Bachelor or Master’s Degree
• At least 2 years experience in campaign management / ad ops role utilizing ad tech platforms and web analytics tools, including Google AdWords, Facebook advertising, LinkedIn, Twitter and Google Analytics
• An analytical mindset and methodical approach – extensive Excel skills and an ability to make recommendations based on statistics
• Acute attention to accuracy and detail
• Excellent organizational skills, often working to tight deadlines
• Strong tech and computer skills including advanced knowledge of MS Excel, MS
• PowerPoint and CRM systems

Application Closing Date
21st October, 2020.