Team Member, Brand Alignment at United Bank for Africa Plc (UBA)

United Bank for Africa Plc (UBA) is one of Africa’s leading financial institutions, with operations in 19 African countries and 3 global financial centres: London, Paris and New York. From a single country organisation founded in 1949 in Nigeria UBA has grown to become a pan-African provider of financial services with over 11 million customers, through close to 1000 business offices and touch points globally.

We are recruiting to fill the position below:

Job Title: Team Member, Brand Alignment

Location: Lagos, Nigeria
Job Type: Permanent

Job Objective(s)

• To manage & promote the UBA Brand.

Responsibilities

• Alignment of all UBA branded assets with the Brand guidelines.
  Receives and conceptualizes design briefs.
• Analyze the bank’s brand positioning and consumer insights.
• Help shape and communicate the brand vision and mission.
• Conduct research to identify market trends and target customers’ preferences.
• Conduct market and competitive analyses.
• Review packaging and positioning of products and suggest improvements.
• Report to the Team Lead Brand Management on the results of advertising campaigns.
• Coordinate with the Product Marketing Unit to ensure consistency with the product line strategy.

Qualifications

• First Degree in Marketing communication, Design Management or related field.
• 3 – 4 years of related experience.

Candidate’s Profile:

• Our ideal candidate is responsible for ensuring that the Banks’ brand manifestation and touchpoints resonate with current or potential customers.
• Monitor marketing trends as well as keep an eye on competitive companies in the marketplace so they can stay ahead of competition.

Knowledge & Skills Required:

• Have basic knowledge of supporting the various operating system in use in the bank.
• Be conversant with all digital media platforms.
• Collaboration and relationship management.
• Strong communication skills.
• Design skills.
• Analytical thinking and creative storytelling.
• Tech and social media savvy.
• Data-driven approach in conducting market analysis (and the know-how to use and interpret spreadsheets and charts).

What We Expect From You:

• High degree of professional ethics, integrity, and responsibility.
• Highly organized, proactive, ability to work independently and take ownership of tasks assigned.
• Team player with the ability to work under pressure and ability to work with a wide variety of people and maintain an excellent business relationship.
• High sense of confidentiality and discreteness.

What You Should Expect From Us:

• Our corporate culture is defined by our core values. We do not just train our people to be the best in the job, we also offer encouragement, recognition, and rewards.
• Whatever level you are at in your career, we offer plenty of opportunities and support to build a rewarding career at UBA.
• Here in UBA, our employees are our greatest assets and so we built a recognition and reward system that boosts productivity and enhances staff retention, instituting a culture of meritocracy.

Application Closing Date
22nd July, 2022.